Burton Snowboards, a multi-national privately owned corporation with an estimated $500 million in annual sales and offices on three continents, is offering a $5000 cash purse for the best video documentary of poaching little old Mad River Glen on a snowboard. Not that they've asked for our opinion, but a few suggested responses for Mad River Glen include:
* ...Offering a $10 cash purse (for gas back to Burlington) for best video documentary of a would-be poacher trying to find a parking space at MRG on a Saturday.
* ...Offering a $20 cash purse for best video documentary of a Burton marketing executive explaining why a campaign encouraging the interruption of a legit ... if totally quirky and random ... Vermont-owned business was really the highest priority branding campsign they could come up with for winter 2008.
* ...Offering a $50 cash purse for best video documentary of slapping a "Ski It If You Can" sticker on the front door of the Burton offices.
* ...Offering a $100 cash purse to MRG shareholders for the best documentary of poaching Mad River Glen on a snowboard, winning the overall prize from Burton, then putting the cash purse toward the Single Chair Fund.
LINK: Burton Sabotage Stupidity