KeltyWoman.com goes LIVE!

Originally uploaded by drewbo.
Building on a foundation of women’s products that dates back to 1987, Kelty is launching an integrated outreach and marketing campaign designed to create a community for women and rekindle their sense of outdoor adventure ... and the consumer centerpiece is KeltyWoman.com.

Check it out HERE

Lunesta sales plummet since relaunch of Piton.com

Originally uploaded by drewbo.
Industry curmudgeons ask ... "where's the beef?"

Smith steps to the front in the wired world

SMITH Circuit
Originally uploaded by drewbo.
Sign me up!

"...Smith and Plantronics will jointly develop helmets, goggles, eyewear and other products that incorporate wireless technology. The helmets will include audio systems compatible with MP3 players, such as Apple iPods, and MP3-enabled cell phones, advanced ventialation systems, a crash replacement program, and an unprecedented lifetime warranty...."


Ski It If You Have To

From the MRG report today ... following a night of pouring rain and 40 degree flooding.

Mad River Glen : Vermont Skiing : "It's really remarkable that this weather event actually improved conditions. ��Last night brought 3' of fresh SNOW �to the top of the Mountain!� Miraculously,� we lost no snow and �yesterday's slush has turned to crust and� pasted itself to the mountain.� While you do want to keep an eye out of 'open water' the�conditions have been described as 'startling.'


Welcome Back, I think

Welcome Back
Originally uploaded by drewbo.
What's that giant sucking sound? It's all my site traffic going back to the Piton.



Prepare for your new career in outdoor industry PR

Top five resume building jobs:

5. Slabbing pumpernickel at the local bagel shop.
4. Serving PBRs and Jaeger-bombs to recent Middlebury grads at a pizza place.
3. Working for Primedia then attempting to launch your own trade magazine.
2. An over-extended life on the dole of the US Olympic team.
1. Playing the drums, man.

Top five skills:

5. Fluency in communicating with undercaffeinated indviduals.
4. Knowing the correct strategy to win a wasabi eating contest.
3. Tipping your table’s way out of a harassment lawsuit.
2. Pretending to take a call on your dead cell phone.
1. Recovering on company time.

Top five responses to “Last Call!”

5. Four Patrons.
4. Three double Wild Turkeys.
3. Two Stoli Red Bulls.
2. A round of Grey Goose for my friends!
1. Uh, yes … please keep this on the Stanwood tab.